THE IDEAS SURVEY

ARE YOU A LONE RANGER OR A TRIBAL THINKER?

Answer the following simple questions and use your answers to find out which group you belong to.  Then use the tips which have been tailored to each type of ideas person to enhance your creativity!







1. In what kind of environment do you feel you are best able to be creative?

a)    Being in a quiet and relaxed environment
b)    Being in a noisy and pressurised environment
c)    Being alone
d)    Having people around you.


2. Where do you feel you have your best ideas?

a)    In bed, in the garden or on holiday
b)    At work or on public transport
c)    In the shower or in the car
d)    In the pub or supermarket.


3. When do you feel you have the best ideas?

a)    At the end of the day, before bedtime
b)    During the rush-hour commute
c)    First thing in the morning
d)    While you are socialising.


4. Which colour would you most associate with your creativity?

a)    Green
b)    Red
c)    White
d)    Purple.


5. How do you prefer to record your ideas?

a)    On a piece of paper
b)    On a flipchart
c)    In your head
d)    By telling someone.

To see the answers, click here.

Notes to editors

East of England – space for ideas is the campaign to promote the East of England regionally, nationally and internationally and is led by the East of England Development Agency (EEDA).

Grounded in the region’s great heritage of original thinking and innovation, the campaign demonstrates to the world that the East of England is the UK’s ideas region where innovation and creativity flourish.  It is this spirit of ingenuity that is at the heart of the distinctive East of England – space for ideas brand.

For further information visit www.spaceforideas.uk.com or www.eastofengland.uk.com.

For more information or to arrange an interview with Charles Kitchin
please contact Kirstie Aldrich or Christina Lundberg at Band & Brown Communications on 01603 417722 or email christina@bbpr.com